Boosting Your Content Marketing With Captivating Animation


Apr 23

| 5 min

There has been an inevitable shift towards visual content on social media. With such a large number of videos all trying to get viewers’ attention, it’s getting increasingly difficult for companies to cut through the noise. You need engagement, and animated video will help you get it.

When you work with 180 Degree Marketing, you get access to our collective skills, experience, and expertise, like Jaeger Vallejera, our Animator Expert!

The Man Behind The Screen

Jaeger is an award-winning, Canberra-based Animator with over 8 years of experience. When we asked him why he is so passionate about his work, he said..."My passion comes from how animation can tell great stories and distill big ideas into touching videos that engage our emotions, such as joy or curiosity or nostalgia."

United Nations Call-Out To Creatives

Recently, Jaeger created this animation to enter in a competition run by Talenthouse that we submitted for the United Nations Global Call Out To Creatives to help stop the spread of COVID-19. We are stoked to announce that #team180 has landed in the top 30 out of hundreds of entries worldwide. With special thanks to Jaeger, enabling us to bring this concept to fruition.

How can animation amplify your content marketing?

Animated videos are an effective marketing tool, not only because the motion and graphics engage immediately with audiences but because we are able to specifically tailor every message, asset, design, and movement to reflect your brand and resonate with any particular target audience and demographic. Every part of the animation is thought out with the purpose of reaching and resonating your message with a specific market and connect with their needs and desires.

We can build compelling animations like this, for your business.

If you interested in learning more about implementing animations in your content marketing plan, let's talk!

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